<?
namespace factory;
class Products
{
  static private function is_product_core_field( $field )
  {
    return in_array( (string) $field, [
      'custom_label_4',
      'custom_label_3',
      'title',
      'description',
      'google_product_category',
      'product_url'
    ], true );
  }

  static public function delete_product( $product_id ) {
    global $mdb;
    $mdb -> delete( 'products', [ 'id' => $product_id ] );
    return true;
  }

  static public function delete_products( $product_ids ) {
    global $mdb;
    if ( empty( $product_ids ) || !is_array( $product_ids ) ) {
      return false;
    }
    foreach ( $product_ids as $product_id ) {
      $mdb -> delete( 'products', [ 'id' => $product_id ] );
    }
    return true;
  }

  static public function get_product_comments( $product_id )
  {
    global $mdb;
    return $mdb -> query( 'SELECT id, comment, date_add FROM products_comments WHERE product_id = \'' . $product_id . '\' ORDER BY date_add DESC' ) -> fetchAll( \PDO::FETCH_ASSOC );
  }

  static public function delete_product_comment( $comment_id )
  {
    global $mdb;
    return $mdb -> delete( 'products_comments', [ 'id' => $comment_id ] );
  }

  static public function get_ad_group_delete_context( $ad_group_id )
  {
    global $mdb;

    return $mdb -> query(
      'SELECT
         ag.id AS local_ad_group_id,
         ag.campaign_id AS local_campaign_id,
         ag.ad_group_id AS external_ad_group_id,
         ag.ad_group_name,
         c.client_id,
         c.campaign_id AS external_campaign_id,
         c.campaign_name,
         c.advertising_channel_type,
         cl.google_ads_customer_id
       FROM campaign_ad_groups AS ag
       INNER JOIN campaigns AS c ON c.id = ag.campaign_id
       INNER JOIN clients AS cl ON cl.id = c.client_id
       WHERE ag.id = :ad_group_id
       LIMIT 1',
      [ ':ad_group_id' => (int) $ad_group_id ]
    ) -> fetch( \PDO::FETCH_ASSOC );
  }

  static public function delete_ad_group_local( $ad_group_id )
  {
    global $mdb;

    $ad_group_id = (int) $ad_group_id;
    if ( $ad_group_id <= 0 )
    {
      return false;
    }

    $mdb -> update( 'campaign_ad_groups', [ 'status' => 'paused' ], [ 'id' => $ad_group_id ] );

    return true;
  }

  static public function get_product_comment_by_date( $product_id, $date )
  {
    global $mdb;
    return $mdb -> get( 'products_comments', [ 'id', 'comment' ], [ 'AND' => [ 'product_id' => $product_id, 'date_add' => $date ] ] );
  }

  static public function get_scope_alerts( $client_id, $campaign_id, $ad_group_id, $limit = 50 )
  {
    global $mdb;

    $client_id = (int) $client_id;
    $campaign_id = (int) $campaign_id;
    $ad_group_id = (int) $ad_group_id;
    $limit = max( 1, (int) $limit );

    if ( $client_id <= 0 || $campaign_id <= 0 )
    {
      return [];
    }

    $where = [
      'client_id' => $client_id,
      'campaign_id' => $campaign_id
    ];

    if ( $ad_group_id > 0 )
    {
      $where['ad_group_id'] = $ad_group_id;
    }

    $rows = $mdb -> select( 'campaign_alerts', [
      'id',
      'alert_type',
      'message',
      'date_detected',
      'date_add'
    ], [
      'AND' => $where,
      'ORDER' => [
        'date_detected' => 'DESC',
        'id' => 'DESC'
      ],
      'LIMIT' => $limit
    ] );

    return is_array( $rows ) ? $rows : [];
  }

  static public function get_products_without_impressions_30( $client_id, $campaign_id, $ad_group_id = 0, $limit = 500 )
  {
    global $mdb;

    $client_id = (int) $client_id;
    $campaign_id = (int) $campaign_id;
    $ad_group_id = (int) $ad_group_id;
    $limit = max( 1, (int) $limit );
    $limit = min( 2000, $limit );

    if ( $client_id <= 0 || $campaign_id <= 0 )
    {
      return [];
    }

    $params = [
      ':client_id' => $client_id,
      ':campaign_id' => $campaign_id
    ];

    $sql = 'SELECT
         p.id AS product_id,
         p.offer_id,
         p.name,
         p.title,
         SUM( pa.impressions_30 ) AS impressions_30
       FROM products_aggregate AS pa
       INNER JOIN products AS p ON p.id = pa.product_id
       INNER JOIN campaign_ad_groups AS ag ON ag.id = pa.ad_group_id
       WHERE p.client_id = :client_id
         AND pa.campaign_id = :campaign_id
         AND ag.status = \'active\'';

    if ( $ad_group_id > 0 )
    {
      $sql .= ' AND pa.ad_group_id = :ad_group_id';
      $params[':ad_group_id'] = $ad_group_id;
    }

    $sql .= '
       GROUP BY p.id, p.offer_id, p.name, p.title
       HAVING COALESCE( SUM( pa.impressions_30 ), 0 ) = 0
       ORDER BY COALESCE( NULLIF( TRIM( p.title ), \'\' ), NULLIF( TRIM( p.name ), \'\' ), p.offer_id ) ASC, p.id ASC
       LIMIT ' . $limit;

    try
    {
      $statement = $mdb -> query( $sql, $params );
      if ( !$statement )
      {
        error_log( '[products] get_products_without_impressions_30 query returned no statement.' );
        return [];
      }

      $rows = $statement -> fetchAll( \PDO::FETCH_ASSOC );
      return is_array( $rows ) ? $rows : [];
    }
    catch ( \Throwable $e )
    {
      error_log( '[products] get_products_without_impressions_30 query error: ' . $e -> getMessage() );
      return [];
    }
  }

  static public function get_min_roas( $product_id )
  {
    global $mdb;
    return $mdb -> get( 'products', 'min_roas', [ 'id' => $product_id ] );
  }

  static public function save_min_roas( $product_id, $min_roas )
  {
    global $mdb;
    return $mdb -> update( 'products', [ 'min_roas' => $min_roas ], [ 'id' => $product_id ] );
  }

  static public function get_client_bestseller_settings( $client_id )
  {
    global $mdb;

    $client_id = (int) $client_id;
    if ( $client_id <= 0 )
    {
      return [
        'bestseller_roas_entry' => null,
        'bestseller_roas_exit' => null,
        'min_conversions' => 10,
        'cooldown_period' => 14
      ];
    }

    $row = $mdb -> query(
      'SELECT
         bestseller_roas_entry,
         bestseller_roas_exit,
         min_conversions,
         cooldown_period
       FROM clients
       WHERE id = :client_id
       LIMIT 1',
      [ ':client_id' => $client_id ]
    ) -> fetch( \PDO::FETCH_ASSOC );

    if ( !is_array( $row ) )
    {
      return [
        'bestseller_roas_entry' => null,
        'bestseller_roas_exit' => null,
        'min_conversions' => 10,
        'cooldown_period' => 14
      ];
    }

    $entry = isset( $row['bestseller_roas_entry'] ) ? trim( (string) $row['bestseller_roas_entry'] ) : '';
    $exit = isset( $row['bestseller_roas_exit'] ) ? trim( (string) $row['bestseller_roas_exit'] ) : '';
    $min_conversions = (int) ( $row['min_conversions'] ?? 10 );
    $cooldown_period = (int) ( $row['cooldown_period'] ?? 14 );

    return [
      'bestseller_roas_entry' => $entry !== '' ? (float) $entry : null,
      'bestseller_roas_exit' => $exit !== '' ? (float) $exit : null,
      'min_conversions' => $min_conversions > 0 ? $min_conversions : 10,
      'cooldown_period' => $cooldown_period > 0 ? $cooldown_period : 14
    ];
  }

  static public function save_client_bestseller_settings( $client_id, $settings )
  {
    global $mdb;

    $client_id = (int) $client_id;
    if ( $client_id <= 0 || !is_array( $settings ) )
    {
      return false;
    }

    $entry_raw = trim( (string) ( $settings['bestseller_roas_entry'] ?? '' ) );
    $exit_raw = trim( (string) ( $settings['bestseller_roas_exit'] ?? '' ) );

    $entry = is_numeric( $entry_raw ) ? round( (float) $entry_raw, 6 ) : null;
    $exit = is_numeric( $exit_raw ) ? round( (float) $exit_raw, 6 ) : null;
    $min_conversions = max( 0, (int) ( $settings['min_conversions'] ?? 10 ) );
    $cooldown_period = max( 1, (int) ( $settings['cooldown_period'] ?? 14 ) );

    return $mdb -> update( 'clients', [
      'bestseller_roas_entry' => $entry,
      'bestseller_roas_exit' => $exit,
      'min_conversions' => $min_conversions,
      'cooldown_period' => $cooldown_period
    ], [ 'id' => $client_id ] );
  }

  static public function get_client_bestseller_preview_stats( $client_id, $settings )
  {
    global $mdb;

    $client_id = (int) $client_id;
    if ( $client_id <= 0 || !is_array( $settings ) )
    {
      return [
        'entry_count' => 0,
        'cooldown_count' => 0,
        'total_count' => 0
      ];
    }

    $entry_raw = trim( (string) ( $settings['bestseller_roas_entry'] ?? '' ) );
    $exit_raw = trim( (string) ( $settings['bestseller_roas_exit'] ?? '' ) );

    if ( !is_numeric( $entry_raw ) || !is_numeric( $exit_raw ) )
    {
      return [
        'entry_count' => 0,
        'cooldown_count' => 0,
        'total_count' => 0
      ];
    }

    $entry = (float) $entry_raw;
    $exit = (float) $exit_raw;
    $min_conversions = max( 0, (float) ( $settings['min_conversions'] ?? 10 ) );
    $cooldown_period = max( 1, (int) ( $settings['cooldown_period'] ?? 14 ) );

    $rows = $mdb -> query(
      'SELECT
         p.id,
         p.custom_label_4,
         COALESCE( SUM( pa.cost_30 ), 0 ) AS cost_30,
         COALESCE( SUM( pa.conversion_value_30 ), 0 ) AS conversion_value_30,
         COALESCE( SUM( pa.conversions_30 ), 0 ) AS conversions_30
       FROM products p
       LEFT JOIN products_aggregate pa ON pa.product_id = p.id
       WHERE p.client_id = :client_id
       GROUP BY p.id, p.custom_label_4',
      [ ':client_id' => $client_id ]
    ) -> fetchAll( \PDO::FETCH_ASSOC );

    if ( empty( $rows ) )
    {
      return [
        'entry_count' => 0,
        'cooldown_count' => 0,
        'total_count' => 0
      ];
    }

    $product_ids = [];
    foreach ( $rows as $row )
    {
      $pid = (int) ( $row['id'] ?? 0 );
      if ( $pid > 0 )
      {
        $product_ids[] = $pid;
      }
    }

    if ( empty( $product_ids ) )
    {
      return [
        'entry_count' => 0,
        'cooldown_count' => 0,
        'total_count' => 0
      ];
    }

    $history_by_product = [];
    $history_rows = $mdb -> query(
      'SELECT
         h30.product_id,
         h30.date_add,
         CASE
           WHEN SUM( h30.cost ) > 0 THEN ( SUM( h30.conversions_value ) / SUM( h30.cost ) ) * 100
           ELSE 0
         END AS roas
       FROM products_history_30 h30
       WHERE h30.product_id IN (' . implode( ',', array_map( 'intval', $product_ids ) ) . ')
       GROUP BY h30.product_id, h30.date_add
       ORDER BY h30.product_id ASC, h30.date_add DESC'
    ) -> fetchAll( \PDO::FETCH_ASSOC );

    foreach ( (array) $history_rows as $history_row )
    {
      $pid = (int) ( $history_row['product_id'] ?? 0 );
      if ( $pid <= 0 )
      {
        continue;
      }

      if ( !isset( $history_by_product[ $pid ] ) )
      {
        $history_by_product[ $pid ] = [];
      }

      $history_by_product[ $pid ][] = (float) ( $history_row['roas'] ?? 0 );
    }

    $entry_count = 0;
    $cooldown_count = 0;
    $total_count = 0;
    foreach ( $rows as $row )
    {
      $product_id = (int) ( $row['id'] ?? 0 );
      if ( $product_id <= 0 )
      {
        continue;
      }

      $cost_30 = (float) ( $row['cost_30'] ?? 0 );
      $conversion_value_30 = (float) ( $row['conversion_value_30'] ?? 0 );
      $conversions_30 = (float) ( $row['conversions_30'] ?? 0 );
      $roas_30 = $cost_30 > 0 ? ( $conversion_value_30 / $cost_30 ) * 100 : 0;
      $current_label = trim( (string) ( $row['custom_label_4'] ?? '' ) );
      if ( $current_label !== '' && $current_label !== 'bestseller' )
      {
        continue;
      }

      $entry_met = $roas_30 >= $entry && $conversions_30 >= $min_conversions;
      $is_bestseller = false;
      $is_kept_by_cooldown = false;

      if ( $entry_met )
      {
        $entry_count++;
        $is_bestseller = true;
      }
      else if ( $current_label === 'bestseller' )
      {
        $roas_history = $history_by_product[ $product_id ] ?? [];
        $has_full_window = count( $roas_history ) >= $cooldown_period;
        $below_exit_all_days = true;

        if ( !$has_full_window )
        {
          $below_exit_all_days = false;
        }
        else
        {
          for ( $i = 0; $i < $cooldown_period; $i++ )
          {
            if ( (float) $roas_history[ $i ] >= $exit )
            {
              $below_exit_all_days = false;
              break;
            }
          }
        }

        $is_bestseller = !$below_exit_all_days;
        $is_kept_by_cooldown = $is_bestseller;
      }

      if ( $is_bestseller )
      {
        $total_count++;
      }

      if ( $is_kept_by_cooldown )
      {
        $cooldown_count++;
      }
    }

    return [
      'entry_count' => $entry_count,
      'cooldown_count' => $cooldown_count,
      'total_count' => $total_count
    ];
  }

  static public function get_client_bestseller_preview_count( $client_id, $settings )
  {
    $stats = self::get_client_bestseller_preview_stats( $client_id, $settings );
    return (int) ( $stats['total_count'] ?? 0 );
  }

  static private function build_scope_filters( &$sql, &$params, $campaign_id, $ad_group_id )
  {
    $campaign_id = (int) $campaign_id;
    $ad_group_id = (int) $ad_group_id;

    if ( $campaign_id > 0 )
    {
      $sql .= ' AND pa.campaign_id = :campaign_id';
      $params[':campaign_id'] = $campaign_id;
    }

    if ( $ad_group_id > 0 )
    {
      $sql .= ' AND pa.ad_group_id = :ad_group_id';
      $params[':ad_group_id'] = $ad_group_id;
    }

    $sql .= ' AND ag.status = \'active\'';
  }

  static public function get_products( $client_id, $search, $limit, $start, $order_name, $order_dir, $campaign_id = 0, $ad_group_id = 0, $custom_label_4 = '' )
  {
    global $mdb;

    $limit = max( 1, (int) $limit );
    $start = max( 0, (int) $start );
    $order_dir = strtoupper( (string) $order_dir ) === 'ASC' ? 'ASC' : 'DESC';

    $order_map = [
      'offer_id' => 'offer_id',
      'campaign_name' => 'campaign_name',
      'ad_group_name' => 'ad_group_name',
      'name' => 'name',
      'custom_label_3' => 'custom_label_3',
      'impressions' => 'impressions',
      'impressions_30' => 'impressions_30',
      'clicks' => 'clicks',
      'clicks_30' => 'clicks_30',
      'ctr' => 'ctr',
      'cost' => 'cost',
      'cpc' => 'cpc',
      'conversions' => 'conversions',
      'conversions_value' => 'conversions_value',
      'roas' => 'roas',
      'min_roas' => 'min_roas'
    ];

    $order_sql = $order_map[ $order_name ] ?? 'clicks';

    $params = [ ':client_id' => (int) $client_id ];
    $sql = 'SELECT
                   p.id AS product_id,
                   p.offer_id,
                   p.min_roas,
                   COALESCE( NULLIF( TRIM( p.custom_label_3 ), \'\' ), \'\' ) AS custom_label_3,
                   pa.campaign_id AS campaign_id,
                   COALESCE( NULLIF( TRIM( c.campaign_name ), \'\' ), \'--- brak kampanii ---\' ) AS campaign_name,
                   CASE
                     WHEN pa.ad_group_id = 0 THEN \'PMax (bez grup reklam)\'
                     ELSE COALESCE( NULLIF( TRIM( ag.ad_group_name ), \'\' ), \'--- brak grupy reklam ---\' )
                   END AS ad_group_name,
                   pa.ad_group_id AS ad_group_id,
                   pa.campaign_id AS history_campaign_id,
                   pa.ad_group_id AS history_ad_group_id,
                   COALESCE( NULLIF( TRIM( p.title ), \'\' ), NULLIF( TRIM( p.name ), \'\' ), p.offer_id ) AS name,
                   SUM( pa.impressions_all_time ) AS impressions,
                   SUM( pa.impressions_30 ) AS impressions_30,
                   SUM( pa.clicks_all_time ) AS clicks,
                   SUM( pa.clicks_30 ) AS clicks_30,
                   CASE
                     WHEN SUM( pa.impressions_all_time ) > 0 THEN ROUND( SUM( pa.clicks_all_time ) / SUM( pa.impressions_all_time ) * 100, 2 )
                     ELSE 0
                   END AS ctr,
                   SUM( pa.cost_all_time ) AS cost,
                   CASE
                     WHEN SUM( pa.clicks_all_time ) > 0 THEN ROUND( SUM( pa.cost_all_time ) / SUM( pa.clicks_all_time ), 6 )
                     ELSE 0
                   END AS cpc,
                   SUM( pa.conversions_all_time ) AS conversions,
                   SUM( pa.conversion_value_all_time ) AS conversions_value,
                   CASE
                     WHEN SUM( pa.cost_all_time ) > 0 THEN ROUND( SUM( pa.conversion_value_all_time ) / SUM( pa.cost_all_time ) * 100, 2 )
                     ELSE 0
                   END AS roas
            FROM products_aggregate AS pa
            INNER JOIN products AS p ON p.id = pa.product_id
            LEFT JOIN campaigns AS c ON c.id = pa.campaign_id
            LEFT JOIN campaign_ad_groups AS ag ON ag.id = pa.ad_group_id
            WHERE p.client_id = :client_id';

    self::build_scope_filters( $sql, $params, $campaign_id, $ad_group_id );

    if ( $search )
    {
      $sql .= ' AND (
                  p.name LIKE :search
                  OR p.title LIKE :search
                  OR p.offer_id LIKE :search
                  OR p.custom_label_4 LIKE :search
                  OR c.campaign_name LIKE :search
                  OR ag.ad_group_name LIKE :search
                )';
      $params[':search'] = '%' . $search . '%';
    }

    if ( $custom_label_4 !== '' )
    {
      $sql .= ' AND p.custom_label_4 LIKE :custom_label_4';
      $params[':custom_label_4'] = '%' . $custom_label_4 . '%';
    }

    $sql .= ' GROUP BY p.id, p.offer_id, p.min_roas, p.custom_label_3, p.name, p.title, pa.campaign_id, c.campaign_name, pa.ad_group_id, ag.ad_group_name';
    $sql .= ' ORDER BY ' . $order_sql . ' ' . $order_dir . ', product_id DESC LIMIT ' . $start . ', ' . $limit;

    return $mdb -> query( $sql, $params ) -> fetchAll( \PDO::FETCH_ASSOC );
  }

  public static function get_roas_bounds( int $client_id, ?string $search = null, int $campaign_id = 0, int $ad_group_id = 0, string $custom_label_4 = '' ): array
  {
    global $mdb;

    $params = [ ':client_id' => $client_id ];

    $sql = 'SELECT MIN( p.min_roas ) AS min_roas,
                   MAX(
                     CASE
                       WHEN COALESCE( pa.cost_all_time, 0 ) > 0 THEN ROUND( COALESCE( pa.conversion_value_all_time, 0 ) / pa.cost_all_time * 100, 2 )
                       ELSE 0
                     END
                   ) AS max_roas
            FROM products_aggregate AS pa
            INNER JOIN products AS p ON p.id = pa.product_id
            LEFT JOIN campaigns AS c ON c.id = pa.campaign_id
            LEFT JOIN campaign_ad_groups AS ag ON ag.id = pa.ad_group_id
            WHERE p.client_id = :client_id
              AND pa.conversions_all_time > 10';

    self::build_scope_filters( $sql, $params, $campaign_id, $ad_group_id );

    if ( $search )
    {
      $sql .= ' AND (
                  p.name LIKE :search
                  OR p.title LIKE :search
                  OR p.offer_id LIKE :search
                  OR p.custom_label_4 LIKE :search
                  OR c.campaign_name LIKE :search
                  OR ag.ad_group_name LIKE :search
                )';
      $params[':search'] = '%' . $search . '%';
    }

    if ( $custom_label_4 !== '' )
    {
      $sql .= ' AND p.custom_label_4 LIKE :custom_label_4';
      $params[':custom_label_4'] = '%' . $custom_label_4 . '%';
    }

    $row = $mdb -> query( $sql, $params ) -> fetch( \PDO::FETCH_ASSOC );

    return [
      'min' => isset( $row['min_roas'] ) ? (float) $row['min_roas'] : 0.0,
      'max' => isset( $row['max_roas'] ) ? (float) $row['max_roas'] : 0.0,
    ];
  }

  static public function get_account_conversion_rate( $client_id )
  {
    global $mdb;

    $row = $mdb -> query(
      'SELECT SUM( pa.clicks_all_time ) AS total_clicks,
              SUM( pa.conversions_all_time ) AS total_conversions
       FROM products_aggregate AS pa
       INNER JOIN products AS p ON p.id = pa.product_id
       INNER JOIN campaign_ad_groups AS ag ON ag.id = pa.ad_group_id
       WHERE p.client_id = :client_id
         AND ag.status = \'active\'
         AND pa.clicks_all_time > 0',
      [ ':client_id' => (int) $client_id ]
    ) -> fetch( \PDO::FETCH_ASSOC );

    $total_clicks = (float) ( $row['total_clicks'] ?? 0 );
    $total_conversions = (float) ( $row['total_conversions'] ?? 0 );

    if ( $total_clicks <= 0 ) return 0;

    return $total_conversions / $total_clicks;
  }

  static public function get_records_total_products( $client_id, $search, $campaign_id = 0, $ad_group_id = 0, $custom_label_4 = '' )
  {
    global $mdb;

    $params = [ ':client_id' => (int) $client_id ];
      $sql = 'SELECT COUNT(0)
        FROM (
          SELECT p.id
          FROM products_aggregate AS pa
          INNER JOIN products AS p ON p.id = pa.product_id
          LEFT JOIN campaigns AS c ON c.id = pa.campaign_id
          LEFT JOIN campaign_ad_groups AS ag ON ag.id = pa.ad_group_id
          WHERE p.client_id = :client_id';

    self::build_scope_filters( $sql, $params, $campaign_id, $ad_group_id );

    if ( $search )
    {
      $sql .= ' AND (
                  p.name LIKE :search
                  OR p.title LIKE :search
                  OR p.offer_id LIKE :search
                  OR p.custom_label_4 LIKE :search
                  OR c.campaign_name LIKE :search
                  OR ag.ad_group_name LIKE :search
                )';
      $params[':search'] = '%' . $search . '%';
    }

    if ( $custom_label_4 !== '' )
    {
      $sql .= ' AND p.custom_label_4 LIKE :custom_label_4';
      $params[':custom_label_4'] = '%' . $custom_label_4 . '%';
    }

    $sql .= ' GROUP BY p.id, pa.campaign_id, pa.ad_group_id
            ) AS grouped_rows';

    return $mdb -> query( $sql, $params ) -> fetchColumn();
  }

  static public function get_product_full_context( $product_id )
  {
    global $mdb;
    return $mdb -> query(
      'SELECT
         p.id,
         p.offer_id,
         p.name,
         p.min_roas,
         COALESCE( SUM( pa.impressions_all_time ), 0 ) AS impressions,
         COALESCE( SUM( pa.impressions_30 ), 0 ) AS impressions_30,
         COALESCE( SUM( pa.clicks_all_time ), 0 ) AS clicks,
         COALESCE( SUM( pa.clicks_30 ), 0 ) AS clicks_30,
         CASE
           WHEN COALESCE( SUM( pa.impressions_all_time ), 0 ) > 0
             THEN ROUND( COALESCE( SUM( pa.clicks_all_time ), 0 ) / COALESCE( SUM( pa.impressions_all_time ), 0 ) * 100, 2 )
           ELSE 0
         END AS ctr,
         COALESCE( SUM( pa.cost_all_time ), 0 ) AS cost,
         CASE
           WHEN COALESCE( SUM( pa.clicks_all_time ), 0 ) > 0
             THEN ROUND( COALESCE( SUM( pa.cost_all_time ), 0 ) / COALESCE( SUM( pa.clicks_all_time ), 0 ), 6 )
           ELSE 0
         END AS cpc,
         COALESCE( SUM( pa.conversions_all_time ), 0 ) AS conversions,
         COALESCE( SUM( pa.conversion_value_all_time ), 0 ) AS conversions_value,
         CASE
           WHEN COALESCE( SUM( pa.cost_all_time ), 0 ) > 0
             THEN ROUND( COALESCE( SUM( pa.conversion_value_all_time ), 0 ) / COALESCE( SUM( pa.cost_all_time ), 0 ) * 100, 2 )
           ELSE 0
         END AS roas
       FROM products AS p
       LEFT JOIN products_aggregate AS pa ON pa.product_id = p.id
       WHERE p.id = :pid
       GROUP BY p.id, p.offer_id, p.name, p.min_roas',
      [ ':pid' => $product_id ]
    ) -> fetch( \PDO::FETCH_ASSOC );
  }

  static public function get_distinct_custom_label_4( $client_id )
  {
    global $mdb;

    $client_id = (int) $client_id;

    if ( $client_id <= 0 )
    {
      return [];
    }

    $rows = $mdb -> query(
      "SELECT DISTINCT p.custom_label_4
       FROM products p
       WHERE p.client_id = :client_id
         AND p.custom_label_4 IS NOT NULL
         AND p.custom_label_4 != ''
       ORDER BY p.custom_label_4 ASC",
      [ ':client_id' => $client_id ]
    ) -> fetchAll( \PDO::FETCH_COLUMN );

    return $rows ?: [];
  }

  static public function get_product_data( $product_id, $field )
  {
    global $mdb;

    $product_id = (int) $product_id;
    $field = trim( (string) $field );

    if ( $product_id <= 0 || $field === '' )
    {
      return null;
    }

    if ( !self::is_product_core_field( $field ) )
    {
      return null;
    }

    return $mdb -> get( 'products', $field, [ 'id' => $product_id ] );
  }

  static public function get_product_name( $product_id )
  {
    global $mdb;

    $product_id = (int) $product_id;
    if ( $product_id <= 0 )
    {
      return null;
    }

    return $mdb -> get( 'products', 'name', [ 'id' => $product_id ] );
  }

  static public function get_product_merchant_context( $product_id )
  {
    global $mdb;

    return $mdb -> query(
      'SELECT
         p.id AS product_id,
         p.client_id,
         p.offer_id,
         cl.google_merchant_account_id
       FROM products AS p
       INNER JOIN clients AS cl ON cl.id = p.client_id
       WHERE p.id = :product_id
       LIMIT 1',
      [ ':product_id' => (int) $product_id ]
    ) -> fetch( \PDO::FETCH_ASSOC );
  }

  static public function add_product_merchant_sync_log( $row )
  {
    global $mdb;

    $data = [
      'product_id' => (int) ( $row['product_id'] ?? 0 ),
      'field_name' => (string) ( $row['field_name'] ?? '' ),
      'old_value' => isset( $row['old_value'] ) ? (string) $row['old_value'] : null,
      'new_value' => isset( $row['new_value'] ) ? (string) $row['new_value'] : null,
      'sync_status' => (string) ( $row['sync_status'] ?? 'pending' ),
      'sync_source' => (string) ( $row['sync_source'] ?? 'products_ui' ),
      'merchant_account_id' => isset( $row['merchant_account_id'] ) ? (string) $row['merchant_account_id'] : null,
      'merchant_product_id' => isset( $row['merchant_product_id'] ) ? (string) $row['merchant_product_id'] : null,
      'offer_id' => isset( $row['offer_id'] ) ? (string) $row['offer_id'] : null,
      'api_response' => isset( $row['api_response'] ) ? (string) $row['api_response'] : null,
      'error_message' => isset( $row['error_message'] ) ? (string) $row['error_message'] : null,
      'date_add' => date( 'Y-m-d H:i:s' )
    ];

    if ( $data['product_id'] <= 0 || trim( $data['field_name'] ) === '' )
    {
      return false;
    }

    return $mdb -> insert( 'products_merchant_sync_log', $data );
  }

  static public function get_product_merchant_sync_logs( $product_id, $limit = 50 )
  {
    global $mdb;

    $product_id = (int) $product_id;
    $limit = max( 1, (int) $limit );

    if ( $product_id <= 0 )
    {
      return [];
    }

    return $mdb -> query(
      'SELECT
         id,
         field_name,
         old_value,
         new_value,
         sync_status,
         sync_source,
         merchant_account_id,
         merchant_product_id,
         offer_id,
         error_message,
         date_add
       FROM products_merchant_sync_log
       WHERE product_id = :product_id
       ORDER BY id DESC
       LIMIT ' . $limit,
      [ ':product_id' => $product_id ]
    ) -> fetchAll( \PDO::FETCH_ASSOC );
  }

  static public function delete_product_merchant_sync_log( $log_id )
  {
    global $mdb;

    $log_id = (int) $log_id;

    if ( $log_id <= 0 )
    {
      return false;
    }

    $pdo = $mdb -> delete( 'products_merchant_sync_log', [ 'id' => $log_id ] );

    return $pdo -> rowCount() > 0;
  }

  static public function get_product_ads_keyword_context( $product_id )
  {
    global $mdb;

    return $mdb -> query(
      'SELECT
         p.id AS product_id,
         p.client_id,
         cl.google_ads_customer_id
       FROM products AS p
       INNER JOIN clients AS cl ON cl.id = p.client_id
       WHERE p.id = :product_id
       LIMIT 1',
      [ ':product_id' => (int) $product_id ]
    ) -> fetch( \PDO::FETCH_ASSOC );
  }

  static public function get_cached_keyword_planner_terms( $product_id, $source_url, $limit = 15 )
  {
    global $mdb;

    $product_id = (int) $product_id;
    $source_url = trim( (string) $source_url );
    $limit = max( 1, (int) $limit );

    if ( $product_id <= 0 || $source_url === '' )
    {
      return [];
    }

    return $mdb -> query(
      'SELECT keyword_text, avg_monthly_searches, competition, competition_index
       FROM products_keyword_planner_terms
       WHERE product_id = :product_id
         AND source_url = :source_url
       ORDER BY avg_monthly_searches DESC, keyword_text ASC
       LIMIT ' . $limit,
      [
        ':product_id' => $product_id,
        ':source_url' => $source_url
      ]
    ) -> fetchAll( \PDO::FETCH_ASSOC );
  }

  static public function replace_keyword_planner_terms( $product_id, $source_url, $customer_id, $terms )
  {
    global $mdb;

    $product_id = (int) $product_id;
    $source_url = trim( (string) $source_url );
    $customer_id = trim( (string) $customer_id );
    $terms = is_array( $terms ) ? $terms : [];

    if ( $product_id <= 0 || $source_url === '' )
    {
      return false;
    }

    $mdb -> delete( 'products_keyword_planner_terms', [
      'AND' => [
        'product_id' => $product_id,
        'source_url' => $source_url
      ]
    ] );

    if ( empty( $terms ) )
    {
      return true;
    }

    foreach ( $terms as $term )
    {
      $keyword_text = trim( (string) ( $term['keyword'] ?? '' ) );
      if ( $keyword_text === '' )
      {
        continue;
      }

      $mdb -> insert( 'products_keyword_planner_terms', [
        'product_id' => $product_id,
        'source_url' => $source_url,
        'keyword_text' => mb_substr( $keyword_text, 0, 255 ),
        'avg_monthly_searches' => (int) ( $term['avg_monthly_searches'] ?? 0 ),
        'competition' => $term['competition'] ?? null,
        'competition_index' => isset( $term['competition_index'] ) ? (int) $term['competition_index'] : null,
        'source_customer_id' => $customer_id !== '' ? $customer_id : null,
        'date_add' => date( 'Y-m-d H:i:s' )
      ] );
    }

    return true;
  }

  static public function set_product_data( $product_id, $field, $value )
  {
    global $mdb;

    $product_id = (int) $product_id;
    $field = trim( (string) $field );

    if ( $product_id <= 0 || $field === '' )
    {
      return false;
    }

    $result = false;
    if ( self::is_product_core_field( $field ) )
    {
      $update_data = [ $field => $value ];
      if ( $field === 'product_url' )
      {
        $product_url = trim( (string) $value );
        if ( $product_url === '' || in_array( strtolower( $product_url ), [ '0', '-', 'null' ], true ) )
        {
          $update_data['product_url'] = null;
        }
        else
        {
          $update_data['merchant_url_not_found'] = 0;
        }

        $update_data['merchant_url_last_check'] = date( 'Y-m-d H:i:s' );
      }

      $result = $mdb -> update( 'products', $update_data, [ 'id' => $product_id ] );
    }

    return $result;
  }

  static public function get_product_history( $client_id, $product_id, $start, $limit, $campaign_id = 0, $ad_group_id = 0 )
  {
    global $mdb;

    $limit = max( 1, (int) $limit );
    $start = max( 0, (int) $start );

    return $mdb -> query(
      'SELECT
         MAX( ph.id ) AS id,
         SUM( ph.impressions ) AS impressions,
         SUM( ph.clicks ) AS clicks,
         CASE WHEN SUM( ph.impressions ) > 0 THEN ROUND( SUM( ph.clicks ) / SUM( ph.impressions ) * 100, 2 ) ELSE 0 END AS ctr,
         SUM( ph.cost ) AS cost,
         SUM( ph.conversions ) AS conversions,
         SUM( ph.conversions_value ) AS conversions_value,
         ph.date_add
       FROM products_history AS ph
       INNER JOIN products AS p ON p.id = ph.product_id
       WHERE ph.product_id = :product_id
         AND p.client_id = :client_id
         AND ph.campaign_id = :campaign_id
         AND ph.ad_group_id = :ad_group_id
       GROUP BY ph.date_add
       ORDER BY ph.date_add DESC
       LIMIT ' . $start . ', ' . $limit,
      [
        ':product_id' => (int) $product_id,
        ':client_id' => (int) $client_id,
        ':campaign_id' => (int) $campaign_id,
        ':ad_group_id' => (int) $ad_group_id
      ]
    ) -> fetchAll( \PDO::FETCH_ASSOC );
  }

  static public function get_records_total_product_history( $client_id, $product_id, $campaign_id = 0, $ad_group_id = 0 )
  {
    global $mdb;
    return $mdb -> query(
      'SELECT COUNT( DISTINCT ph.date_add )
       FROM products_history AS ph
       INNER JOIN products AS p ON p.id = ph.product_id
       WHERE ph.product_id = :product_id
         AND p.client_id = :client_id
         AND ph.campaign_id = :campaign_id
         AND ph.ad_group_id = :ad_group_id',
      [
        ':product_id' => (int) $product_id,
        ':client_id' => (int) $client_id,
        ':campaign_id' => (int) $campaign_id,
        ':ad_group_id' => (int) $ad_group_id
      ]
    ) -> fetchColumn();
  }

  static public function get_product_history_30( $client_id, $product_id, $start, $limit, $campaign_id = 0, $ad_group_id = 0 )
  {
    global $mdb;
    return $mdb -> query(
      'SELECT ph3.*
       FROM products_history_30 AS ph3
       INNER JOIN products AS p ON p.id = ph3.product_id
       WHERE ph3.product_id = :product_id
         AND p.client_id = :client_id
         AND ph3.campaign_id = :campaign_id
         AND ph3.ad_group_id = :ad_group_id
       ORDER BY ph3.date_add ASC
       LIMIT ' . (int) $start . ', ' . (int) $limit,
      [
        ':product_id' => (int) $product_id,
        ':client_id' => (int) $client_id,
        ':campaign_id' => (int) $campaign_id,
        ':ad_group_id' => (int) $ad_group_id
      ]
    ) -> fetchAll( \PDO::FETCH_ASSOC );
  }

  static public function get_impressions_30( $product_id, $campaign_id = null, $ad_group_id = null )
  {
    global $mdb;

    $sql = 'SELECT COALESCE( SUM( impressions ), 0 ) AS total
            FROM products_history
            WHERE product_id = :product_id
              AND date_add >= :date_from';

    $params = [
      ':product_id' => (int) $product_id,
      ':date_from' => date( 'Y-m-d', strtotime( '-30 days', time() ) )
    ];

    if ( $campaign_id !== null )
    {
      $sql .= ' AND campaign_id = :campaign_id';
      $params[':campaign_id'] = (int) $campaign_id;
    }

    if ( $ad_group_id !== null )
    {
      $sql .= ' AND ad_group_id = :ad_group_id';
      $params[':ad_group_id'] = (int) $ad_group_id;
    }

    return $mdb -> query( $sql, $params ) -> fetchColumn();
  }

  static public function get_clicks_30( $product_id, $campaign_id = null, $ad_group_id = null )
  {
    global $mdb;

    $sql = 'SELECT COALESCE( SUM( clicks ), 0 ) AS total
            FROM products_history
            WHERE product_id = :product_id
              AND date_add >= :date_from';

    $params = [
      ':product_id' => (int) $product_id,
      ':date_from' => date( 'Y-m-d', strtotime( '-30 days', time() ) )
    ];

    if ( $campaign_id !== null )
    {
      $sql .= ' AND campaign_id = :campaign_id';
      $params[':campaign_id'] = (int) $campaign_id;
    }

    if ( $ad_group_id !== null )
    {
      $sql .= ' AND ad_group_id = :ad_group_id';
      $params[':ad_group_id'] = (int) $ad_group_id;
    }

    return $mdb -> query( $sql, $params ) -> fetchColumn();
  }

  static public function add_product_comment( $product_id, $comment, $date = null )
  {
    global $mdb;

    if ( !$date )
      $date = date( 'Y-m-d' );
    else
      $date = date( 'Y-m-d', strtotime( $date ) );

    if ( $mdb -> count( 'products_comments', [ 'AND' => [ 'product_id' => $product_id, 'date_add' => $date ] ] ) )
      return $mdb -> update( 'products_comments', [ 'comment' => $comment ], [ 'AND' => [ 'product_id' => $product_id, 'date_add' => $date ] ] );
    else
      return $mdb -> insert( 'products_comments', [ 'product_id' => $product_id, 'comment' => $comment, 'date_add' => $date ] );
  }

  static public function get_product_scope_context( $product_id )
  {
    global $mdb;

    return $mdb -> query(
      'SELECT
         p.id,
         p.client_id,
         p.offer_id,
         p.name,
         cl.google_ads_customer_id,
         cl.google_merchant_account_id
       FROM products AS p
       INNER JOIN clients AS cl ON cl.id = p.client_id
       WHERE p.id = :product_id
       LIMIT 1',
      [ ':product_id' => (int) $product_id ]
    ) -> fetch( \PDO::FETCH_ASSOC );
  }

  static public function get_campaign_scope_context( $campaign_id )
  {
    global $mdb;

    return $mdb -> query(
      'SELECT id, client_id, campaign_id, campaign_name
       FROM campaigns
       WHERE id = :campaign_id
       LIMIT 1',
      [ ':campaign_id' => (int) $campaign_id ]
    ) -> fetch( \PDO::FETCH_ASSOC );
  }

  static public function get_ad_group_scope_context( $ad_group_id )
  {
    global $mdb;

    return $mdb -> query(
      'SELECT id, campaign_id, ad_group_id, ad_group_name
       FROM campaign_ad_groups
       WHERE id = :ad_group_id
       LIMIT 1',
      [ ':ad_group_id' => (int) $ad_group_id ]
    ) -> fetch( \PDO::FETCH_ASSOC );
  }

  static private function get_next_local_campaign_external_id( $client_id )
  {
    global $mdb;

    $min_external_id = (int) $mdb -> query(
      'SELECT MIN( campaign_id )
       FROM campaigns
       WHERE client_id = :client_id',
      [ ':client_id' => (int) $client_id ]
    ) -> fetchColumn();

    if ( $min_external_id < 0 )
    {
      return $min_external_id - 1;
    }

    return -1;
  }

  static private function get_next_local_ad_group_external_id( $campaign_id )
  {
    global $mdb;

    $min_external_id = (int) $mdb -> query(
      'SELECT MIN( ad_group_id )
       FROM campaign_ad_groups
       WHERE campaign_id = :campaign_id',
      [ ':campaign_id' => (int) $campaign_id ]
    ) -> fetchColumn();

    if ( $min_external_id < 0 )
    {
      return $min_external_id - 1;
    }

    return -1;
  }

  static public function create_local_campaign( $client_id, $campaign_name )
  {
    global $mdb;

    $client_id = (int) $client_id;
    $campaign_name = trim( (string) $campaign_name );

    if ( $client_id <= 0 || $campaign_name === '' )
    {
      return 0;
    }

    $existing_campaign_id = (int) $mdb -> get( 'campaigns', 'id', [
      'AND' => [
        'client_id' => $client_id,
        'campaign_name' => $campaign_name
      ]
    ] );

    if ( $existing_campaign_id > 0 )
    {
      return $existing_campaign_id;
    }

    $mdb -> insert( 'campaigns', [
      'client_id' => $client_id,
      'campaign_id' => self::get_next_local_campaign_external_id( $client_id ),
      'campaign_name' => $campaign_name
    ] );

    return (int) $mdb -> id();
  }

  static public function create_local_ad_group( $campaign_id, $ad_group_name )
  {
    global $mdb;

    $campaign_id = (int) $campaign_id;
    $ad_group_name = trim( (string) $ad_group_name );

    if ( $campaign_id <= 0 || $ad_group_name === '' )
    {
      return 0;
    }

    $existing_ad_group_id = (int) $mdb -> get( 'campaign_ad_groups', 'id', [
      'AND' => [
        'campaign_id' => $campaign_id,
        'ad_group_name' => $ad_group_name
      ]
    ] );

    if ( $existing_ad_group_id > 0 )
    {
      return $existing_ad_group_id;
    }

    $mdb -> insert( 'campaign_ad_groups', [
      'campaign_id' => $campaign_id,
      'ad_group_id' => self::get_next_local_ad_group_external_id( $campaign_id ),
      'ad_group_name' => $ad_group_name,
      'impressions_30' => 0,
      'clicks_30' => 0,
      'cost_30' => 0,
      'conversions_30' => 0,
      'conversion_value_30' => 0,
      'roas_30' => 0,
      'impressions_all_time' => 0,
      'clicks_all_time' => 0,
      'cost_all_time' => 0,
      'conversions_all_time' => 0,
      'conversion_value_all_time' => 0,
      'roas_all_time' => 0,
      'date_sync' => date( 'Y-m-d' )
    ] );

    return (int) $mdb -> id();
  }

  static public function assign_product_scope( $product_id, $campaign_id, $ad_group_id )
  {
    global $mdb;

    $product_id = (int) $product_id;
    $campaign_id = (int) $campaign_id;
    $ad_group_id = (int) $ad_group_id;

    if ( $product_id <= 0 || $campaign_id <= 0 || $ad_group_id <= 0 )
    {
      return false;
    }

    $product = self::get_product_scope_context( $product_id );
    if ( !$product )
    {
      return false;
    }

    $campaign_client_id = (int) $mdb -> get( 'campaigns', 'client_id', [ 'id' => $campaign_id ] );
    if ( $campaign_client_id <= 0 || $campaign_client_id !== (int) $product['client_id'] )
    {
      return false;
    }

    $ad_group_campaign_id = (int) $mdb -> get( 'campaign_ad_groups', 'campaign_id', [ 'id' => $ad_group_id ] );
    if ( $ad_group_campaign_id <= 0 || $ad_group_campaign_id !== $campaign_id )
    {
      return false;
    }

    $scope_exists = (int) $mdb -> count( 'products_aggregate', [
      'AND' => [
        'product_id' => $product_id,
        'campaign_id' => $campaign_id,
        'ad_group_id' => $ad_group_id
      ]
    ] ) > 0;

    if ( $scope_exists )
    {
      return true;
    }

    return $mdb -> insert( 'products_aggregate', [
      'product_id' => $product_id,
      'campaign_id' => $campaign_id,
      'ad_group_id' => $ad_group_id,
      'impressions_30' => 0,
      'clicks_30' => 0,
      'ctr_30' => 0,
      'cost_30' => 0,
      'conversions_30' => 0,
      'conversion_value_30' => 0,
      'roas_30' => 0,
      'impressions_all_time' => 0,
      'clicks_all_time' => 0,
      'ctr_all_time' => 0,
      'cost_all_time' => 0,
      'conversions_all_time' => 0,
      'conversion_value_all_time' => 0,
      'roas_all_time' => 0,
      'date_sync' => date( 'Y-m-d' )
    ] );
  }
}