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    },
    {
      "campaign": "[PLA_CL1] rzesy | catch_all",
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    },
    {
      "campaign": "[PLA_CL1] rzesy | catch_all",
      "ad_group": "Grupa reklam 1",
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    },
    {
      "campaign": "[PLA_CL1] rzesy | catch_all",
      "ad_group": "Kępki rzęs Extra Double 8mm IBRA Makeup",
      "gender": "UNDETERMINED",
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      "clicks": 6,
      "cost": "33.18 PLN",
      "cost_micros": 33180000,
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      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[PLA_CL1] rzesy | catch_all",
      "ad_group": "Grupa reklam 1",
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      "cost": "0.00 PLN",
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      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] brand",
      "ad_group": "Grupa reklam 1",
      "gender": "FEMALE",
      "impressions": 8145,
      "clicks": 1375,
      "cost": "2159.04 PLN",
      "cost_micros": 2159037985,
      "conversions": 193.05,
      "conversion_value": "25041.24 PLN",
      "conversion_value_raw": 25041.24,
      "ctr": "16.88%",
      "avg_cpc": "1.57 PLN",
      "conversion_rate": "14.04%",
      "roas": 11.6,
      "cpa": "11.18 PLN"
    },
    {
      "campaign": "[Search] brand",
      "ad_group": "Grupa reklam 1",
      "gender": "MALE",
      "impressions": 414,
      "clicks": 76,
      "cost": "127.65 PLN",
      "cost_micros": 127646494,
      "conversions": 8.95,
      "conversion_value": "945.69 PLN",
      "conversion_value_raw": 945.69,
      "ctr": "18.36%",
      "avg_cpc": "1.68 PLN",
      "conversion_rate": "11.77%",
      "roas": 7.41,
      "cpa": "14.27 PLN"
    },
    {
      "campaign": "[Search] brand",
      "ad_group": "Grupa reklam 1",
      "gender": "UNDETERMINED",
      "impressions": 4204,
      "clicks": 590,
      "cost": "906.00 PLN",
      "cost_micros": 905996306,
      "conversions": 85.98,
      "conversion_value": "9314.70 PLN",
      "conversion_value_raw": 9314.7,
      "ctr": "14.03%",
      "avg_cpc": "1.54 PLN",
      "conversion_rate": "14.57%",
      "roas": 10.28,
      "cpa": "10.54 PLN"
    },
    {
      "campaign": "[Search] koreańskie kosmetyki",
      "ad_group": "Grupa reklam 2",
      "gender": "FEMALE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 0.0,
      "conversion_value": "0.00 PLN",
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      "avg_cpc": "0.00 PLN",
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      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] koreańskie kosmetyki",
      "ad_group": "Grupa reklam 1",
      "gender": "FEMALE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 0.0,
      "conversion_value": "0.00 PLN",
      "conversion_value_raw": 0.0,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] koreańskie kosmetyki",
      "ad_group": "Grupa reklam 2",
      "gender": "MALE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 0.0,
      "conversion_value": "0.00 PLN",
      "conversion_value_raw": 0.0,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] koreańskie kosmetyki",
      "ad_group": "Grupa reklam 1",
      "gender": "MALE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 0.0,
      "conversion_value": "0.00 PLN",
      "conversion_value_raw": 0.0,
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      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] koreańskie kosmetyki",
      "ad_group": "Grupa reklam 2",
      "gender": "UNDETERMINED",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 0.0,
      "conversion_value": "0.00 PLN",
      "conversion_value_raw": 0.0,
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      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] koreańskie kosmetyki",
      "ad_group": "Grupa reklam 1",
      "gender": "UNDETERMINED",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 0.0,
      "conversion_value": "0.00 PLN",
      "conversion_value_raw": 0.0,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] promocje",
      "ad_group": "Grupa reklam 1",
      "gender": "FEMALE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 0.0,
      "conversion_value": "0.00 PLN",
      "conversion_value_raw": 0.0,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] promocje",
      "ad_group": "Grupa reklam 1",
      "gender": "MALE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 0.0,
      "conversion_value": "0.00 PLN",
      "conversion_value_raw": 0.0,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] promocje",
      "ad_group": "Grupa reklam 1",
      "gender": "UNDETERMINED",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 0.0,
      "conversion_value": "0.00 PLN",
      "conversion_value_raw": 0.0,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    }
  ],
  "findings": [
    {
      "campaign": "[GDN] porzucone koszyki",
      "ad_group": "Ad group 1",
      "gender": "FEMALE",
      "cost": "195.86 PLN",
      "clicks": 78,
      "conversions": 2.82,
      "conversion_value": "126.31 PLN",
      "roas": 0.64,
      "cpa": "69.44 PLN",
      "ctr": "0.43%",
      "flags": [
        "niski ROAS przy istotnym koszcie"
      ],
      "recommendation": "sprawdz ten segment przed decyzja optymalizacyjna"
    }
  ],
  "summary": [
    {
      "group_by": "gender",
      "segment": "FEMALE",
      "rows": 108,
      "cost": "3653.43 PLN",
      "clicks": 1893,
      "conversions": 249.59,
      "conversion_value": "30903.05 PLN",
      "roas": 8.46
    },
    {
      "group_by": "gender",
      "segment": "UNDETERMINED",
      "rows": 108,
      "cost": "1111.28 PLN",
      "clicks": 686,
      "conversions": 96.97,
      "conversion_value": "10741.66 PLN",
      "roas": 9.67
    },
    {
      "group_by": "gender",
      "segment": "MALE",
      "rows": 108,
      "cost": "174.04 PLN",
      "clicks": 101,
      "conversions": 12.01,
      "conversion_value": "1274.18 PLN",
      "roas": 7.32
    }
  ],
  "scope": [
    {
      "area": "Plec odbiorcow",
      "check": "Porownaj wyniki segmentow plci z ostatnich 30 dni."
    },
    {
      "area": "Efektywnosc",
      "check": "Pokaz koszt, konwersje, wartosc, ROAS i CPA."
    },
    {
      "area": "Granica zadania",
      "check": "Nie dodawaj wykluczen demograficznych ani korekt stawek."
    }
  ],
  "out_of_scope": [
    "wdrazanie zmian na koncie Google Ads",
    "automatyczne zmiany budzetow",
    "automatyczne zmiany stawek albo strategii ustalania stawek",
    "automatyczne wylaczanie kampanii, grup reklam, slow kluczowych, reklam albo produktow",
    "zmiany kierowania demograficznego"
  ],
  "knowledge_rules": [],
  "warnings": [
    "Do tego zadania nie przypisano jeszcze regul z bazy wiedzy. Reguly bedziemy dopisywac osobno po akceptacji uzytkownika."
  ],
  "changes": []
}