{
  "created_at": "2026-05-14T21:26:01+02:00",
  "client": "ibra-makeup.pl",
  "task": "check_conversion_action_performance",
  "task_name": "Sprawdzenie akcji konwersji",
  "rows": [
    {
      "campaign": "[DG] YouTube Shorts",
      "conversion_action": "GADS - Purchase",
      "conversion_category": "PURCHASE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 4.35,
      "conversion_value": "757.80 PLN",
      "conversion_value_raw": 757.8,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[GDN] porzucone koszyki",
      "conversion_action": "GADS - Purchase",
      "conversion_category": "PURCHASE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 2.82,
      "conversion_value": "126.31 PLN",
      "conversion_value_raw": 126.31,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[PLA] produkty (bestsellers)",
      "conversion_action": "GADS - Purchase",
      "conversion_category": "PURCHASE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 44.51,
      "conversion_value": "4948.83 PLN",
      "conversion_value_raw": 4948.83,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[PLA_CL1] rzesy",
      "conversion_action": "GADS - Purchase",
      "conversion_category": "PURCHASE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 16.9,
      "conversion_value": "1615.66 PLN",
      "conversion_value_raw": 1615.66,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[PLA_CL1] rzesy | catch_all",
      "conversion_action": "GADS - Purchase",
      "conversion_category": "PURCHASE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 2.0,
      "conversion_value": "168.66 PLN",
      "conversion_value_raw": 168.66,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[PMax] products (catch-all)",
      "conversion_action": "GADS - Purchase",
      "conversion_category": "PURCHASE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 207.14,
      "conversion_value": "27739.64 PLN",
      "conversion_value_raw": 27739.64,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    },
    {
      "campaign": "[Search] brand",
      "conversion_action": "GADS - Purchase",
      "conversion_category": "PURCHASE",
      "impressions": 0,
      "clicks": 0,
      "cost": "0.00 PLN",
      "cost_micros": 0,
      "conversions": 287.98,
      "conversion_value": "35301.63 PLN",
      "conversion_value_raw": 35301.63,
      "ctr": "0.00%",
      "avg_cpc": "0.00 PLN",
      "conversion_rate": "0.00%",
      "roas": 0.0,
      "cpa": "0.00 PLN"
    }
  ],
  "findings": [],
  "summary": [
    {
      "group_by": "conversion_action",
      "segment": "GADS - Purchase",
      "rows": 7,
      "cost": "0.00 PLN",
      "clicks": 0,
      "conversions": 565.7,
      "conversion_value": "70658.53 PLN",
      "roas": 0.0
    },
    {
      "group_by": "conversion_category",
      "segment": "PURCHASE",
      "rows": 7,
      "cost": "0.00 PLN",
      "clicks": 0,
      "conversions": 565.7,
      "conversion_value": "70658.53 PLN",
      "roas": 0.0
    }
  ],
  "scope": [
    {
      "area": "Akcje konwersji",
      "check": "Pokaz, ktore akcje konwersji generuja wynik w kampaniach."
    },
    {
      "area": "Jakosc pomiaru",
      "check": "Pomoz wychwycic kampanie optymalizowane na niewlasciwy albo podejrzany typ konwersji."
    },
    {
      "area": "Granica zadania",
      "check": "Nie zmieniaj ustawien konwersji ani celow kampanii."
    }
  ],
  "out_of_scope": [
    "wdrazanie zmian na koncie Google Ads",
    "automatyczne zmiany budzetow",
    "automatyczne zmiany stawek albo strategii ustalania stawek",
    "automatyczne wylaczanie kampanii, grup reklam, slow kluczowych, reklam albo produktow",
    "zmiany ustawien konwersji"
  ],
  "knowledge_rules": [],
  "warnings": [
    "Do tego zadania nie przypisano jeszcze regul z bazy wiedzy. Reguly bedziemy dopisywac osobno po akceptacji uzytkownika."
  ],
  "changes": []
}