{ "created_at": "2026-05-14T21:26:10+02:00", "client": "ibra-makeup.pl", "task": "check_bidding_strategies", "task_name": "Sprawdzenie strategii stawek", "currency_code": "PLN", "campaigns": [ { "campaign_id": "23790879566", "campaign_name": "[PLA_CL1] rzesy", "status": "ENABLED", "channel_type": "SHOPPING", "bidding_strategy_type": "TARGET_ROAS", "bidding_strategy_resource": "", "cost_30d_micros": 419170000, "conversions_30d": 16.90361, "conversion_value_30d": 1615.659632992, "target_cpa_micros": 0, "target_roas": 2.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "Docelowy ROAS 200%", "risk_label": "dane do oceny" }, { "campaign_id": "21071199249", "campaign_name": "[PMax] products (catch-all)", "status": "ENABLED", "channel_type": "PERFORMANCE_MAX", "bidding_strategy_type": "MAXIMIZE_CONVERSION_VALUE", "bidding_strategy_resource": "", "cost_30d_micros": 2226179812, "conversions_30d": 207.140656, "conversion_value_30d": 27739.639623281, "target_cpa_micros": 0, "target_roas": 0.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 5.5, "target_label": "Docelowy ROAS 550%", "risk_label": "dane do oceny" }, { "campaign_id": "20776680369", "campaign_name": "[Search] brand", "status": "ENABLED", "channel_type": "SEARCH", "bidding_strategy_type": "TARGET_IMPRESSION_SHARE", "bidding_strategy_resource": "", "cost_30d_micros": 3192680785, "conversions_30d": 287.981298, "conversion_value_30d": 35301.628223913, "target_cpa_micros": 0, "target_roas": 0.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "brak jawnego celu", "risk_label": "dane do oceny" }, { "campaign_id": "23731923052", "campaign_name": "[DG] YouTube Shorts", "status": "ENABLED", "channel_type": "DEMAND_GEN", "bidding_strategy_type": "MAXIMIZE_CONVERSIONS", "bidding_strategy_resource": "", "cost_30d_micros": 585986260, "conversions_30d": 4.34904, "conversion_value_30d": 757.7992613, "target_cpa_micros": 0, "target_roas": 0.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "brak jawnego celu", "risk_label": "malo konwersji dla automatyzacji" }, { "campaign_id": "23785538808", "campaign_name": "[PLA_CL1] rzesy | catch_all", "status": "ENABLED", "channel_type": "SHOPPING", "bidding_strategy_type": "TARGET_ROAS", "bidding_strategy_resource": "", "cost_30d_micros": 116500000, "conversions_30d": 2.0, "conversion_value_30d": 168.66, "target_cpa_micros": 0, "target_roas": 1.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "Docelowy ROAS 100%", "risk_label": "malo konwersji dla automatyzacji" } ], "scope": [ { "area": "Typ strategii", "check": "Pokaz typ strategii ustalania stawek dla aktywnych kampanii." }, { "area": "Cele strategii", "check": "Pokaz aktualny Docelowy ROAS albo Docelowy CPA, jezeli kampania go uzywa." }, { "area": "Wolumen konwersji", "check": "Sprawdz liczbe konwersji z ostatnich 30 dni jako kontekst dla automatycznych strategii." }, { "area": "Stabilnosc decyzji", "check": "Oznacz kampanie, gdzie malo danych zwieksza ryzyko pochopnej zmiany strategii albo celu." } ], "out_of_scope": [ "budzety i pacing budzetu", "podstawowe ustawienia kampanii, np. lokalizacje i sieci", "zapytania uzytkownikow oraz wykluczenia", "reklamy, zasoby i kreacje", "automatyczne wdrazanie zmian strategii stawek" ], "knowledge_rules": [], "warnings": [ "Do tego zadania nie przypisano jeszcze regul z bazy wiedzy. Reguly dotyczace strategii stawek bedziemy dopisywac osobno po akceptacji uzytkownika." ], "changes": [] }