{ "created_at": "2026-05-14T20:41:25+02:00", "client": "pomysloweprezenty.pl", "task": "check_bidding_strategies", "task_name": "Sprawdzenie strategii stawek", "currency_code": "PLN", "campaigns": [ { "campaign_id": "23603779151", "campaign_name": "[Search] brand - pomysloweprezenty.pl", "status": "ENABLED", "channel_type": "SEARCH", "bidding_strategy_type": "TARGET_IMPRESSION_SHARE", "bidding_strategy_resource": "", "cost_30d_micros": 0, "conversions_30d": 0.0, "conversion_value_30d": 0.0, "target_cpa_micros": 0, "target_roas": 0.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "brak jawnego celu", "risk_label": "brak konwersji w 30 dni" }, { "campaign_id": "23608485313", "campaign_name": "[PLA_CL1] chrzest", "status": "ENABLED", "channel_type": "SHOPPING", "bidding_strategy_type": "TARGET_ROAS", "bidding_strategy_resource": "", "cost_30d_micros": 888090000, "conversions_30d": 65.280185, "conversion_value_30d": 4474.409913974, "target_cpa_micros": 0, "target_roas": 3.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "Docelowy ROAS 300%", "risk_label": "dane do oceny" }, { "campaign_id": "23638944431", "campaign_name": "[PLA_CL1] komunia", "status": "ENABLED", "channel_type": "SHOPPING", "bidding_strategy_type": "TARGET_ROAS", "bidding_strategy_resource": "", "cost_30d_micros": 1185910000, "conversions_30d": 36.56262, "conversion_value_30d": 2481.016080938, "target_cpa_micros": 0, "target_roas": 2.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "Docelowy ROAS 200%", "risk_label": "dane do oceny" }, { "campaign_id": "22755954613", "campaign_name": "[PMax] produkty (catch-all)", "status": "ENABLED", "channel_type": "PERFORMANCE_MAX", "bidding_strategy_type": "MAXIMIZE_CONVERSION_VALUE", "bidding_strategy_resource": "", "cost_30d_micros": 3500833125, "conversions_30d": 140.172948, "conversion_value_30d": 10383.037143258, "target_cpa_micros": 0, "target_roas": 0.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "brak jawnego celu", "risk_label": "dane do oceny" }, { "campaign_id": "23805019820", "campaign_name": "[PLA_CL1] chrzest | catch_all", "status": "ENABLED", "channel_type": "SHOPPING", "bidding_strategy_type": "TARGET_ROAS", "bidding_strategy_resource": "", "cost_30d_micros": 160940000, "conversions_30d": 8.0, "conversion_value_30d": 727.5, "target_cpa_micros": 0, "target_roas": 1.5, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "Docelowy ROAS 150%", "risk_label": "malo konwersji dla automatyzacji" }, { "campaign_id": "23625022050", "campaign_name": "[PLA_CL1] slub", "status": "ENABLED", "channel_type": "SHOPPING", "bidding_strategy_type": "TARGET_ROAS", "bidding_strategy_resource": "", "cost_30d_micros": 228820000, "conversions_30d": 11.43032, "conversion_value_30d": 755.070718746, "target_cpa_micros": 0, "target_roas": 3.0, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "Docelowy ROAS 300%", "risk_label": "malo konwersji dla automatyzacji" }, { "campaign_id": "23805254621", "campaign_name": "[PLA_CL1] slub | catch_all", "status": "ENABLED", "channel_type": "SHOPPING", "bidding_strategy_type": "TARGET_ROAS", "bidding_strategy_resource": "", "cost_30d_micros": 147680000, "conversions_30d": 3.5, "conversion_value_30d": 184.085, "target_cpa_micros": 0, "target_roas": 1.5, "maximize_conversions_target_cpa_micros": 0, "maximize_conversion_value_target_roas": 0.0, "target_label": "Docelowy ROAS 150%", "risk_label": "malo konwersji dla automatyzacji" } ], "scope": [ { "area": "Typ strategii", "check": "Pokaz typ strategii ustalania stawek dla aktywnych kampanii." }, { "area": "Cele strategii", "check": "Pokaz aktualny Docelowy ROAS albo Docelowy CPA, jezeli kampania go uzywa." }, { "area": "Wolumen konwersji", "check": "Sprawdz liczbe konwersji z ostatnich 30 dni jako kontekst dla automatycznych strategii." }, { "area": "Stabilnosc decyzji", "check": "Oznacz kampanie, gdzie malo danych zwieksza ryzyko pochopnej zmiany strategii albo celu." } ], "out_of_scope": [ "budzety i pacing budzetu", "podstawowe ustawienia kampanii, np. lokalizacje i sieci", "zapytania uzytkownikow oraz wykluczenia", "reklamy, zasoby i kreacje", "automatyczne wdrazanie zmian strategii stawek" ], "knowledge_rules": [], "warnings": [ "Do tego zadania nie przypisano jeszcze regul z bazy wiedzy. Reguly dotyczace strategii stawek bedziemy dopisywac osobno po akceptacji uzytkownika." ], "changes": [] }