'.esc_html__("If you like UpdraftPlus, you'll love UpdraftPlus Premium!", 'updraftplus').' '.__('Protect your WordPress investment with premium features, or check out our other 5* rated plugins below:', 'updraftplus').'

'; } else { echo '

'.esc_html__("If you like UpdraftPlus, you'll love our other plugins.", 'updraftplus').' '.__('All 5* rated and actively installed on millions of WordPress websites:', 'updraftplus').'

'; } if (!file_exists(UPDRAFTPLUS_DIR.'/udaddons')) { ?>

'.esc_html__('UpdraftPlus Premium', 'updraftplus').': '.__(" Upgrade for automatic backups before updates, incremental backups, more remote storage locations, premium support and", 'updraftplus'); echo ' '.esc_html__('more', 'updraftplus').''; ?>

WP-Optimize: '.esc_html__('Speed up and optimize your WordPress website.', 'updraftplus').' '.__('Cache your site, clean the database and compress images.', 'updraftplus'); ?>

'.esc_html__('All-In-One Security (AIOS)', 'updraftplus').': '. esc_html__("Still on the fence?", 'updraftplus').' '.esc_html__("Secure your WordPress website with AIOS.", 'updraftplus').' '.esc_html__(" Comprehensive, cost-effective, 5* rated and easy to use.", 'updraftplus'); ?>

'.esc_html__('Internal Link Juicer', 'updraftplus').': '.__('Automate the building of internal links on your WordPress website.', 'updraftplus').' '.esc_html__('Save time and boost SEO!', 'updraftplus').' '. __('You don’t need to be an SEO expert to use this plugin.', 'updraftplus'); ?>

'.__('WP Overnight', 'updraftplus').': '.esc_html__("Quality add-ons for WooCommerce.", 'updraftplus').' '.esc_html__("Designed to optimize your store, enhance user experience and increase revenue!", 'updraftplus'); ?>

'.esc_html__('More quality plugins', 'updraftplus').' :';?> | '.__('Free two-factor security plugin', 'updraftplus');?>