233 lines
5.3 KiB
PHP
233 lines
5.3 KiB
PHP
<?php
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/**
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* Link Click Tracking Service
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*
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* Tracks link click conversions from popups for analytics.
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*
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* @package PopupMaker
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* @copyright Copyright (c) 2025, Code Atlantic LLC
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*/
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namespace PopupMaker\Services;
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use PopupMaker\Base\Service;
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defined( 'ABSPATH' ) || exit;
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/**
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* Link Click Tracking Service.
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*
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* Tracks site-wide and per-popup link click counts for:
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* - Analytics dashboard reporting
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* - Conversion tracking for external/special links (mailto, tel, etc.)
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*
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* @since 1.22.0
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*/
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class LinkClickTracking extends Service {
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/**
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* Site-wide link click count option key.
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*/
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const SITE_COUNT_KEY = 'pum_link_click_count';
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/**
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* Per-popup link click count meta key.
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*/
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const POPUP_META_KEY = '_pum_link_click_count';
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/**
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* Initialize service.
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*
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* @since 1.22.0
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*/
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public function init() {
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// Track link click conversions from JS beacon.
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add_action( 'pum_analytics_conversion', [ $this, 'track_link_click' ], 10, 2 );
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}
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/**
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* Track link click conversion from analytics beacon.
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*
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* Handles link clicks tracked via frontend JS beacon.
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*
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* @since 1.22.0
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*
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* @param int $popup_id Popup ID from analytics beacon.
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* @param array $args Additional arguments from beacon.
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*/
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public function track_link_click( $popup_id, $args = [] ) {
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// Defensive validation for third-party hook callers.
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if ( ! is_array( $args ) ) {
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return;
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}
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// Extract eventData (REST endpoint already decoded JSON to array).
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$event_data = isset( $args['eventData'] ) ? $args['eventData'] : [];
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// Only track conversions with explicit link click metadata.
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if ( empty( $event_data ) || ! is_array( $event_data ) ) {
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return;
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}
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// Verify this is a link click event (not form submission or CTA).
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if ( empty( $event_data['type'] ) || 'link_click' !== $event_data['type'] ) {
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return;
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}
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// Validate popup ID.
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if ( empty( $popup_id ) || ! is_numeric( $popup_id ) ) {
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return;
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}
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$popup_id = (int) $popup_id;
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// Verify popup exists before tracking (prevents orphaned meta).
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$popup = get_post( $popup_id );
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if ( ! $popup || 'popup' !== get_post_type( $popup ) ) {
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if ( defined( 'WP_DEBUG' ) && WP_DEBUG ) {
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error_log( sprintf( '[Popup Maker] Skipping link click tracking for invalid popup ID: %d', $popup_id ) );
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}
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return;
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}
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// Increment site-wide link click count.
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$this->increment_site_count();
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// Increment per-popup count.
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$this->increment_popup_count( $popup_id );
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/**
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* Fires after a link click is tracked.
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*
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* @since 1.22.0
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*
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* @param int $popup_id Popup ID.
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* @param array $event_data Link click event data (url, linkType, etc.).
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*/
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do_action( 'popup_maker/link_click_tracked', $popup_id, $event_data );
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}
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/**
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* Increment site-wide link click count.
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*
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* Uses atomic SQL update to prevent race conditions.
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*
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* @since 1.22.0
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*
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* @return int New count after increment.
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*/
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protected function increment_site_count() {
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global $wpdb;
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// Check if option exists; if not, create it with autoload disabled.
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$exists = $wpdb->get_var(
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$wpdb->prepare(
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'SELECT option_id FROM %i WHERE option_name = %s LIMIT 1',
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$wpdb->options,
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self::SITE_COUNT_KEY
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)
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);
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if ( ! $exists ) {
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add_option( self::SITE_COUNT_KEY, 0, '', false );
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}
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// Atomic increment (prevents race condition).
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$wpdb->query(
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$wpdb->prepare(
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'UPDATE %i SET option_value = option_value + 1 WHERE option_name = %s',
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$wpdb->options,
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self::SITE_COUNT_KEY
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)
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);
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wp_cache_delete( self::SITE_COUNT_KEY, 'options' );
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return (int) get_option( self::SITE_COUNT_KEY, 0 );
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}
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/**
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* Increment per-popup link click count.
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*
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* Uses atomic SQL update to prevent race conditions.
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*
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* @since 1.22.0
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*
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* @param int $popup_id Popup post ID.
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* @return int New count after increment.
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*/
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protected function increment_popup_count( $popup_id ) {
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global $wpdb;
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$exists = $wpdb->get_var(
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$wpdb->prepare(
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'SELECT meta_id FROM %i WHERE post_id = %d AND meta_key = %s LIMIT 1',
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$wpdb->postmeta,
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$popup_id,
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self::POPUP_META_KEY
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)
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);
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if ( ! $exists ) {
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add_post_meta( $popup_id, self::POPUP_META_KEY, 0, true );
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}
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// Atomic increment.
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$wpdb->query(
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$wpdb->prepare(
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'UPDATE %i SET meta_value = meta_value + 1 WHERE post_id = %d AND meta_key = %s',
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$wpdb->postmeta,
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$popup_id,
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self::POPUP_META_KEY
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)
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);
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wp_cache_delete( $popup_id, 'post_meta' );
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return (int) get_post_meta( $popup_id, self::POPUP_META_KEY, true );
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}
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/**
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* Get site-wide link click count.
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*
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* @since 1.22.0
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*
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* @return int Total link clicks across all popups.
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*/
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public function get_site_count() {
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return (int) get_option( self::SITE_COUNT_KEY, 0 );
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}
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/**
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* Get link click count for a specific popup.
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*
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* @since 1.22.0
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*
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* @param int $popup_id Popup post ID.
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* @return int Link clicks for this popup.
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*/
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public function get_popup_count( $popup_id ) {
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return (int) get_post_meta( $popup_id, self::POPUP_META_KEY, true );
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}
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/**
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* Reset site-wide link click count.
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*
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* @since 1.22.0
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*/
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public function reset_site_count() {
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delete_option( self::SITE_COUNT_KEY );
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}
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/**
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* Reset link click count for a specific popup.
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*
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* @since 1.22.0
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*
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* @param int $popup_id Popup post ID.
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*/
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public function reset_popup_count( $popup_id ) {
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delete_post_meta( $popup_id, self::POPUP_META_KEY );
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}
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}
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